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The
Future of Demand Response:
How High Can It Go?
Restructuring
Today's
December 16, 2011 multi-media webinar recording (audio and video
slide presentation) is NOW available!

Download
now
for just $247 -- Restructuring Today subscribers save 10%
CD is included and shipped by first class mail in 2 business days
(free S&H)
YOUR
PRESENTERS:
- Robert
Borlick, Independent energy consultant
- Aaron
Breidenbaugh, Director of Regulatory Affairs, EnerNOC
- Ahmad
Faruqui, principal, the Brattle Group
- John
Hughes,
vice president of technical affairs, ELCON
- Rich
Quattrini,
vice president of marketing and business, EnergyConnect
- James
Downing (moderator), editor, Restructuring Today
Demand
response (DR) has proven to be a critical resource for grid operators
and utilities. It has gone from being used in small, emergency programs
to being a dominant new resource in existing capacity markets.
There
are several factors spurring the growth of DR, including an increased
demand for electricity and the need to improve energy efficiency.
In addition, new technologies such as smart meters are opening up
a new world of DR opportunities.
The
most recent capacity auction in PJM used DR to meet 9.4% of the
RTOs capacity needs for 2014/2015. Once FERCs Order
745 is in place, this resource should significantly increase in
energy markets as well. Even its strongest critics agree that demand
response plays an important role in balancing supply and demand
in todays organized markets.
But
how high can it go? A FERC report from two years ago found that
DR could meet up to 20% of peak demand in the US. On the one hand,
some generators and others in markets where DR has experienced significant
growth have concerns about market saturation. But DR aggregators
argue that even PJM is far from saturated and the aggregators plan
to continue growing their business beyond traditional demand response
by applying their practices to energy efficiency.
What
are the investment opportunities available in DR? Can money still
be made from those investments? How much DR can the grid rely on
while still being reliable?
Get
answers to these questions and more when purchase the recording
of Restructuring Today's webinar The Future of
Demand Response: How High Can It Go? which originally
aired on Thursday, December 15, 2011. Listen as our panel of industry
experts examines the current state of the DR marketplace and how
it compares to traditional generation. You will come away with a
better understanding of the future of this industry and the debates
that are shaping it now. This webinar will explain what it will
take for DR to reach its full potential and what is holding it back.
Whether
you are a utility executive, regulator, ISO/RTO rep, demand-response
service provider -- or anyone who wants to better understand the
future of demand response -- this is one session you cannot afford
to miss.

Or for more information, call us toll-free at 1-888-637-7776.
Distinguished
speakers
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Robert
Borlick is an independent energy consultant with more than 30
years of experience related to the electric power industry. He previously
held partner-level positions in two international consulting firms
-- Putnam, Hayes & Bartlett and Hagler & Bailly -- and until
recently, was a senior advisor to the Brattle Group. Since 2005,
Borlick has been advising the Midwest Independent System Operator
on the design and implementation of its demand response programs.
Over the past 20 years, he has focused on wholesale electricity
market design, beginning with the restructuring and privatization
of the England-Wales electricity industry. He also participated
in designing electricity markets in Australia, Canada, Colombia,
El Salvador, India, Indonesia, New Zealand, Philippines, Poland,
Russia, Singapore and the US. Borlick received a bachelor's degree
in electrical engineering from the Illinois Institute of Technology
and a master's degree in electrical engineering from Ohio State
University where he was a Mershon Fellow. He also earned a Master
of Business Administration from the Stanford Graduate School of
Business where he was a Lockheed-Gross Fellow.
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Aaron
Breidenbaugh is the director of regulatory affairs at EnerNOC.
He represents EnerNOC before the NYISO and PJM stakeholder bodies,
before the public service commissions and other regulatory bodies
in New York, New Jersey, Pennsylvania and Florida, as well as the
Federal Energy Regulatory Commission (FERC), the North American
Energy Standards Board (NAESB) and the North American Electric Reliability
Council (NERC). Prior to joining EnerNOC, Breidenbaugh was the program
coordinator for the New York Independent System Operator (NYISO)
where he was in charge of the day-to-day operation of the NYISO's
demand response programs. Prior to that, he was executive director
of the Price Responsive Load Coalition, a trade association representing
demand response interests in the Northeast. The first ten years
of his career were spent at the Independent Power Producers of New
York, the state's IPP trade association where he finished his term
as the association's deputy director and director of regulatory
affairs. He holds a master's degree in science and technology studies,
with a specialization in energy policy and a bachelor's degree in
nuclear engineering from Rensselaer Polytechnic Institute.
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Ahmad
Faruqui, Ph.D., is principal at the Brattle Group. He
is an expert on the customer-facing aspects of the smart grid. Faruqui
has performed cost-benefit analyses for electric utilities in two-dozen
states and testified before a dozen state and provincial commissions
and legislative bodies. He has designed and evaluated some of the
best-known pilot programs involving dynamic pricing and enabling
technologies and his early experimental work with time-of-use pricing
is cited in Bonbright's canon. Faruqui is author, co-author or editor
of four books and more than 150 articles, papers and reports. He
holds a doctoral degree in economics from the University of California
at Davis.
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John
Hughes is vice president of technical affairs at the Electricity
Consumers Resource Council (ELCON), the national association
of large industrial consumers of electricity. He is responsible
for managing ELCON's interventions before FERC, DOE and related
state regulatory bodies. He is also author of ELCON policy papers
and technical documents on all facets of the electric industry.
He joined ELCON in 1987 as technical director after serving as director
of economic research at the Niagara Mohawk Power Corporation. He
was previously associate director of corporate planning. Prior to
joining Niagara Mohawk in 1982, Huges was chief economist at the
Massachusetts Energy Facilities Siting Council.
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Rich
Quattrini leads marketing, product management and strategic
partner development at EnergyConnect, a Johnson Controls
Company. He is focused on product strategy and integration of EnergyConnect
technology with the diverse portfolio of Johnson Controls products
and services. Through these efforts, EnergyConnect drives its vision
to make active demand management an integral part of their customers
larger energy-efficiency strategy within the context of their business
and operational realities. This increases overall benefits for both
utilities and customers as opposed to simple capacity DR resources
that only contribute when dispatched a few times a year. Quattrini
joined EnergyConnect in 2007 and has more than 20 years of experience
in sales, marketing and customer engagement in the semiconductor
equipment industry. He earned a bachelor's degree from Rochester
Institute of Technology and a master's degree in engineering management
from the University of Massachusetts at Amherst.
Or for
more information, call us toll-free at 1-888-637-7776.
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