CORRECTION: In the first sentence it now reads 10 million mwh instead of kwh ... (change made 2:30 pm eastern US time, 2010-Mar-09).

AEG Affiliated Energy Group now represents clients constituting in excess of 10 million mwh in Texas alone, it said yesterday.  The firm has helped a wide array of industrial, governmental, wholesale and retail clients get great deals in the power markets.  It also has represented retailers in deals such as Commerce Energy's sale to Ambit in 2008 (RT, 2008-Oct-28).

          "AEG Affiliated Energy Group's consistent and substantial client growth during times of great turmoil emphasizes the strength of AEG's unrivaled reputation, honest methods of doing business and intelligent electricity procurement strategies," said Executive VP Rob Potosky.

          AEG is honest in informing its customers where its money comes from and it's been retained by lots of entities who know what is happening in the market.  Many customers simply go for the lowest kwh price they see but that might not end up being the best deal for them, said Potosky.

          While natural gas prices have declined and brought down power prices, retailers have been getting higher margins than usual, sometimes up to twice of what they normally are.  Theoretically in a competitive market other firms should undercut those with higher margins and bring the price down, but that didn't happen much of last year, said Potosky.

          AEG can help customers get a better deal in such circumstances with its expertise in the markets, he added.